So how do I actually get the play buttons? The rare Red Diamond play button is for 100 million subscribers.The Custom Creator award or custom play button is awarded to channels that gain a following of 50 million subscribers.The Diamond play button is awarded at 10 million subscribers.Gold play buttons are awarded at 1 million subscribers.Silver play button awards are achieved with 100k channel subscribers.Three of the creator awards are relatively common, while the remaining two are the most elite levels to achieve. Youtube play button levels are awarded at five distinct intervals of success. Here is how you can start collecting yours so you can show the world your status on YouTube. Play buttons are the only officially recognized status for being a legitimate social media influencer. Ever since YouTube introduced the YouTube Play Buttons (also known as Creator Awards or YouTube Plaques), they have become the most coveted social media prize.